ViralJab » Staying in touch

LinkedIn; Business Intelligence Dashboard

admin — Fri, 04 Feb 2011 19:52:01 +0000

http://www.youtube.com/watch?v=BDhj72OPCZk

Prospects are overloaded

admin — Wed, 27 Oct 2010 08:21:53 +0000

Prospects are overloaded with information and interruptions. It is harder than ever for sales people to reach prospects; cold calls rarely reach them, messages are rarely returned, emails are often deleted almost instantaneously. On average nine calls need to be made before a sales person gets to speak to their target. And even when they do, sales cycles are now longer and more people are involved in the decision making process.

Efficiency

admin — Mon, 20 Sep 2010 10:48:03 +0000

Automated communications are an efficient way to plan, store and deliver your communications in the same way that a reservoir is an efficient way to plan, store and deliver water.

Nature and life have many examples of this so it is not “IF” but “WHEN” all companies will think this way.

admin — Sat, 18 Sep 2010 10:03:52 +0000

World’s Biggest, Strongest Spider Webs Found

admin — Sat, 18 Sep 2010 10:03:16 +0000

How much effort do you spend catching prospects? How wide do you cast your net? Photos: World’s Biggest, Strongest Spider Webs Found.

Does my company need to automate communications?

admin — Tue, 04 May 2010 15:03:52 +0000

Any company that relies on a mix of marketing activities (i.e. direct mail and email campaigns, trade shows and events, advertising, web and search or direct sales) to secure solid sales opportunities will benefit greatly from automating communications for marketing and sales.

It will help integrate and coordinate various ongoing activities and optimise results. It will align your marketing and sales departments and will help businesses with disparate, fragmented lead generation processes can leverage marketing automation to centralise their programs and maximise resource efficiency and staff productivity.

7 tips to improve conversions

admin — Fri, 23 Apr 2010 15:21:15 +0000

Relevance; the right message, to the right market at the right time
Don’t think about ‘cherry picking’
Timing, timing, timing
Think in terms of driving sales inbound instead of hunting
Work your CRM
Add value, educate be a helpful authority
Variety of media and repetition of message

Call me and I’ll happily spend 45 minutes talking it through with you.

Plug the gap between marketing & sales

admin — Thu, 22 Apr 2010 12:38:16 +0000

Marketing departments are now intimately involved in revenue creation. Not only do they drive leads at the top of the sales funnel, they also provide content and market intelligence to keep prospects warm as they advance through the middle and later phases of the funnel. Because of this shifting role, most high growth companies now view their marketing organisation as essential to achieving their top line goals.

Unsurprisingly, truly innovative businesses aren’t simply seeking to ‘weather the storm.’ In fact, many are re-tooling their marketing and sales processes to emerge from the current downturn with an even stronger brand and share of the market. They are intently studying the economics of the sales and marketing funnel and meticulously pinpointing where improvements in conversion rates can reap the greatest payoff in top-line revenue growth.

Marketers at these companies have long since abandoned the email clickthrough and website visit as the measure of marketing effectiveness. Their focus is beyond the click, where leads turned over to sales pass through a series of gates on their road to becoming closed business. Optimising the conversion rates – the rate at which sales leads pass through the gates from one stage to another – can have an enormous impact on the resulting revenue.

Simply increasing the flow of leads into the top of the funnel is not enough – and in fact may be unachievable in a down economy. Improving the rate at which current leads are qualified, correctly routed, accepted by sales, included in forecasts and ultimately closed becomes the new battleground in a business climate that forces organisations to do more with less.

New Product

admin — Wed, 31 Mar 2010 14:43:37 +0000

If our new product attempts to administer a calculated electronic shock to the heart of a business to spur growth. Can we call it a Defibrillator?

Activator

admin — Mon, 29 Mar 2010 11:15:55 +0000

Our Activator program will sit on top of ACT, Outlook or Salesforce and automate your communications. No more alarm bells to be muted or paused or postponed; our Activator program actions them for you!

We will show you how you can plan your communications 3, 6, 12 or even 18 months in advance with Activator and then “set it and forget it”.

Your business will grow with automated 1:1 communications from Activator designed by ViralJab.